Chris White co-presents ‘Two Men in a Bottle’, South Norfolk Radio’s fortnightly look into the world of wine.
Chris was the proprietor of Reno Wines (and Refills!) in Wymondham and is using his expertise and experience to guide co-presenter Matt Taylor and you. our listeners, through the world of wine.
Chris started his business in 2009, establishing Reno Wines as such in 2011 and growing both his business and contacts initially through Norfolk’s thriving Farmers Markets. He took his business on-line at an early stage and then branched into full retail when he opened the Reno Wines shop on Market Street in Wymondham in 2014. It suddenly became possible to bring your own bottles to fill with wine from the barrel right in the town centre. In the following years, the business expanded into adjacent premises too and covered refills for dry goods, whole foods and household essentials, as well as selling a range of local craft gins and beers, plus delicatessen products and a wide range of edible and drinkable gifts too! Chris’s business model certainly proved that its perfectly possible to buy the products without the packaging, and Chris says he reckons at peak he was refilling more than 5000 bottles of wine a year. Sadly, after 10 years, Reno Refills closed as a a physical retailer in 2024 with Chris citing the challenging trading conditions with reduced footfall in the town and ever-spiralling costs as major factors.
Happily, Chris still brings his considerable expertise to bear on the wines chosen fortnightly for ‘Two Men In A Bottle” on South Norfolk Radio.